Skip to main content

News

Plug Power’s GenEco electrolyzers power live customer demos at The Green Box innovation hub

Plug Power Inc., a global leader in comprehensive hydrogen solutions, has announced that its GenEco electrolyzer systems are fully operational at The Green Box, a cleantech innovation campus in the Netherlands. The site features Plug’s 1-MW and 5-MW PEM electrolyzers, which are now running at load and actively supporting live demonstrations and technical workshops for European customers.

The GenEco platform is Plug’s high-performance, modular electrolyzer system designed for flexible deployment across industrial applications such as refining, sustainable aviation fuel (SAF) and green ammonia production.

“Establishing a live demonstration site at The Green Box is a key step in supporting our European customers,” said Andy Marsh, CEO of Plug Power. “Being able to showcase GenEco under real-world conditions reinforces confidence in our technology and supports commercial discussions already underway across the region.”

Recent visitors to the site include Galp, Technip, Tata Steel, Sener, and several regulatory representatives and notified bodies. The site’s successful hydrogen production launch in May 2025 demonstrated the 5-MW GenEco system operating at full load and on specification, primarily powered by onsite solar. Several testing periods aligned with negative electricity pricing, underscoring the economic advantages of integrating Plug’s systems with local renewable power.

Plug’s deployment was enabled by The Green Box’s advanced energy infrastructure, including a 6-MW public grid connection and an independently operated 10-kV network. With more than 18,000 solar panels, the campus meets most of its own electricity needs and functions as a smart energy hub—ideal for hosting and scaling technologies like Plug’s GenEco electrolyzers.

The Green Box strengthens Plug’s European footprint, serving as both a live customer showcase and a hub for innovation. Plug continues to advance its regional strategy with an active electrolyzer opportunity pipeline exceeding $21 B across 2025 and 2026, supported by policy programs such as the EU Green Deal, RePowerEU, and the UK Energy Act.